PRIME LIFE DESIGN

craft your exit pathway & design your post-work life

“The afternoon of life must also have a significance of its own and cannot be merely a pitiful appendage to life’s morning.”

Carl Jung


Design your next chapter with intention

“Retirement” rarely reflects the reality for today’s senior leaders.

For many, this stage is not about stepping away, but about stepping into something different, a shift in priorities, pace, and purpose.

After a successful and often demanding career, the question becomes:
What now, and how do I want to live this next phase of my life?

This is a significant transition. One that deserves as much thought, clarity, and intention as any leadership role you have held.

The opportunity

This stage of life offers something rare - the freedom to choose how you spend your time, energy, and attention.

With your experience, perspective, and network, you are not starting again. You are building from a position of strength.

For some, this means continuing to contribute in a different way.
For others, it is about creating space for interests, relationships, or pursuits that have been deferred.

The challenge is not a lack of options, it is knowing what is right for you.

How I help

Prime Life Design is a bespoke coaching programme designed to support thoughtful, intentional transition into this next phase.

This is not financial planning. It is a ‘whole of life’ exploration, focused on who you are now, what matters most, and how you want to live going forward.

I create a structured, confidential space for clear thinking and honest reflection. Through precise questioning, thoughtful challenge, and grounded insight, we quickly get to the heart of what is meaningful to you and what you want this next chapter to hold.

Together, we translate that clarity into a direction and plan that feels both purposeful and achievable.

This may include:

  • redefining your relationship with work

  • shaping a portfolio career or advisory role

  • considering legacy and contribution

  • rebalancing time across work, family, and personal pursuits

  • identifying what continues to stretch and fulfil you

The focus is both reflective and practical, ensuring you move forward with clarity, confidence, and momentum.

The Programme

The programme consists of twelve 1:1 coaching sessions, each lasting 90–120 minutes. The pace and frequency are tailored to you and agreed during onboarding.

The process is structured but flexible, allowing space for deep reflection alongside clear, practical decision-making.

Next Step

If you would like to explore whether this is the right fit, I offer an initial conversation.

This is an opportunity to discuss your situation, what you are considering, and how we might work together to design your next chapter with clarity and intention.


What they say…

As I approach a new season in my life, I felt a deep need to prepare for the changes, to realise my potential and to seize the opportunity. I engaged Maddy as my coach to help me with that preparation and I wasn’t disappointed. Maddy has steered me in a way that has been incredibly helpful. I had a head full of ideas and she enabled me to filter them, resulting in a clear picture as to how I take my life forward into my new season. The benefits have allowed me to see the future with structure and a clear plan as to what I want to achieve. Maddy has stirred my soul into believing I have some of the most productive years ahead. 

NB, Managing Director, Leading Global Insurance Broker and Risk Management Consultant 


I am way past the middle of my working life and looking to focus exclusively on my strengths in the years left to me. Working with Maddy has helped my crystalise my vision and purpose in this new season, and as a consequence I am experiencing a feeling of coherence in my work and life which is the greatest ever. I am 100% confident the work I have chosen is correct, it uses everything in my life to date, and will allow me to leave a great legacy. Thank you Maddy.

AT, Executive Coach